Every day, Google brings more and more technological advancements that can help businesses work much more efficiently and Google cloud fulfills the same purpose. Cloud computing is basically consuming IT servers as a utility from “providers”, without having the need of having their own dedicated servers. These services range from storage, networking, data processing and even services that are fully managed.

What are the benefits of cloud computing?

Cloud computing can improve flexibility, reduce costs, work on a company’s core competencies and go as far as fully transforming how an organization operates (re-designing the entire internal workflow or making customer interactions a digital experiences).

Specifically speaking cloud computing benefits companies by:

• Providing a “Pay-As-You-Go” basis which is increased or decreased as needed by the company.
• Converting capital expense into operating expense.
• Facilitate rapid innovation without the need for new hardware or infrastructure.
• Increases end-user productivity because the services can be accessed from anywhere in the world.
• Improving infrastructure, performance, reliability and security of the company with the help of vertical integration which can benefit users.

Does cloud computing work on existing infrastructure:

It is clear to see that people are shifting to the digital side and slowly abandoning the traditional methods, but some companies have adopted a hybrid approach, slowly moving their infrastructure from conventional to digital. Existing infrastructure, with the help of standard connectors, interfaces, APIs and open frameworks can work in cloud computing.

Why choose Google Cloud?

• Better pricing: Google only charges you per minute usage, which means that you only pay for the compute time that you use. It also provides a number of discounts for long-term workloads without any upfront commitment from the client.

• Runs on Private Global Fiber + Tiered Network: The one thing that sets Google apart from its competition is their network, which is one of the biggest in the world. This means that the service delivery is faster because of its private distributed backbone between its various data centers.

• Live Migration: Google provides its customers the live migration of virtual machines. Big players like AWS and Azure, along with some small providers do not provide this functionality, setting Google a step ahead of its competition.

• Improved performance: Google Cloud improves the performance of a website, cutting down load time to almost 50%, providing almost perfect upload time. Google servers can also manage massive traffic, up to 60,000 visitors at one time without any issues or drop in performance.

• Best possible security: Google Cloud provides a security that has been built upon the course of over 15 years and is the same security used by Gmail and Google Search. This security eliminates any potential risk to your network.

Google Cloud Hosting is gaining popularity and has become the go-to hosting for any company wanting a digital transformation. It is safe to say Google is bound to see more success in the future thanks to their network, efficiency, speed and security.