The concept of online shopping was almost non-existent to us just around 20 years ago, but now, it is a part of most people’s lives in some way or the other. Whether it is ordering food or clothes shopping, we turn to the internet to order it online at our convenience. Moreover, if you thought it could just not get any easier: think again because the highly awaited Google Lens is aiming to further change the way we online shop.

Here is how Google Lens is potentially going to change the e-commerce game!

What Does the ’Google Lens’ Do?

There are times when people do not want to make the effort to search up something on Google, or procrastinate to search something that they came across, like a restaurant, flower, or a book. Well, Google Lens basically searches for you with just the click of a button. Getting quick and smart answers specific to what you are looking for is a blessing, and Google Lens is helping you find those answers. All the user needs to do is point their camera at the object or place and Google Lens will give you all the correct answers.

Its Uses

Google is transforming the use of AI to produce smart answers for consumers. This is because nowadays, people tend to communicate over more visual mediums, such as Snapchat and Instagram stories. Thus, for those who prefer the ‘snapping’ rather than texting method can really greatly benefit from using Google Lens. Google Lens has a multiple uses such as being able to get reviews of books just by snapping a picture of it or reserving a table at a restaurant. You get all the information that you need in an instant.

Google Lens can do more cool tricks such as: identify the breed of a dog or what kind of flowers are growing in your lawn.

How is It Changing Online Shopping?

Now, the reason why Google Lens aims to change the way we online shop is due to its versatile uses.

Google Lens can identity exact or similar objects to pictures of artwork, books, covers, clothes, furniture, food, etc.

Maybe you see a product you really like at a random place or perhaps you broke a piece of furniture and are looking for something similar to match with it. Google Lens can help you get all the details you need just through the snap of a picture, which is also very fun.

Google Lens predicts that e-commerce businesses such as eBay and Amazon will really benefit from his AI centric application. It may change the way consumers shop and give them more choice of things to look for and splurge on.

Most people who are interested to find out more about a particular product would prefer to just snap a photo of the object rather than speaking or typing it into a search bar. Google Lens wants it’s users to only need an all in one device, such as the mobile phone, to be able to use this application rather than a specific device for it.